September 30, 2021

The ASEM logo was decided at the Fifth ASEM Foreign Ministers' Meeting in Bali, July 2003. It expresses the idea of interaction and cooperation between Europe and Asia through the intertwined forms of an Asian brush-stroke and a simplified roman E. These are also combined to form the letters A and E, symbolizing Asia and Europe. The logo represents two different yet intertwined cultures of East and West seeking ways to come together and interact. The colors of the logo -- blue and red -- represent Europe and Asia respectively.

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